For dealers: one ad, twelve marketplaces
UsedTecWorld is backed by the leading used machinery marketplaces in each partner country – active platforms with their own buyers, clear categories and current offers. As a commercial seller on the platform in your country, your ads automatically appear on all partner marketplaces. Countries you don’t want to export to can simply be excluded.
Because the partners are also the leading agricultural publishers in their countries, you reach buyers beyond the marketplace too: trade magazines and online advertising add to the reach. How your ad gets into the network →
What dealers value about technikboerse
Voices from dealers on technikboerse, our partner platform in Germany and Austria:
“We have been active on technikboerse for almost 30 years – and with great success. The audience targeting and the billboard displays in particular give us exactly the visibility we want. […]”
Goos Landmaschinen
“[…] The technikboerse magazine is also an essential part of how we market our machines. We are very pleased about the Top Dealer award and would like to highlight the excellent cooperation and the flexibility of the customer service.”
EURO-JABELMANN Maschinenbau GmbH
Dealer quotes translated from German.
Our partner platforms
Visit the individual marketplaces here:
About the network
UsedTecWorld (UTW) is an international network of leading European agricultural publishers who together run Europe’s largest online marketplace for used machinery and equipment. The range covers agricultural machinery, garden and groundcare equipment, and industrial and construction machinery.
Since it was founded by three publishers – Deutscher Landwirtschaftsverlag (Germany), Agriprim (Sweden) and Fagbladsgruppen (Denmark) – UsedTecWorld has shown steady and remarkable growth across Europe. Thanks to the simple data exchange within the network, every ad can reach 25 million potential customers across Europe.
The partners of UsedTecWorld …
- … are experts in both print and digital media.
- … reach farmers nationwide.
- … publish the best-known magazines in their fields.
- … have the media power to launch new ideas and shape opinion.
- … communicate professionally across many channels and enjoy strong loyalty within their audience.
- … are the leading agricultural publisher with the most popular print or online media in their country.
Voices from our partner publishers
Your country is missing? Become a partner
UsedTecWorld keeps growing. We are looking for leading agricultural publishers in countries that are not yet part of the network.
What you gain as a partner
- A Europe-wide offer for your readers: access to a shared pool of more than 150,000 machines, translated into 21 languages.
- International reach for your dealers: the ads from your market become visible in every partner country – a strong argument in ad sales.
- Full independence: you keep your brand, your editorial team and your customer relationships. The network connects independently operating companies.
- Experienced partners: publishers who have already taken the step into international marketing have been sharing their know-how since 2009.
Who we are looking for
Agricultural publishers whose print or online media reach farmers and machinery dealers in their country. Whether or not you already run your own used machinery marketplace, we will work out together what your entry into the network could look like.
Next steps
Get in touch. In a first conversation we discuss your market, the business model and the technical connection to the network’s data exchange.
Your contact for new partnerships
Stefan Doseth
Head of Market & Service
Deutscher Landwirtschaftsverlag GmbH
Tel. +49 (0) 931 27997 33
Send email